Lamar is dedicated to understanding how to truly tap into human behavior through the power of creativity and sharing. This is an unshakable foundation that was instilled within him while leading global brand strategies as a Creative Director at Leo Burnett working on brands like Kelloggs, Honda, Coke, Burger King, Samsung, Wrigley, and Kraft.
From Creative Director to Creative Investor, Lamar has made it his mission to bring big agency ideas to brands who need access to top-level thinking and creative insights. This innovative approach has sparked historical results for the city of Chicago and beyond.
Lamar believes that in the constant swill of information, it is more critical now than ever before that brands shift their focus to innovation in order to stay relevant in consumers’ hearts and minds.
Click To Read Board of Director's Bio